AEO: get recommended when customers ask AI
Answer Engine Optimization (AEO) is the work of making your business easy for AI assistants to find, understand and recommend. When someone asks ChatGPT, Google AI Overviews, Perplexity, Gemini or Claude for a local service, AEO improves the chance your business is the one named in the answer.
What's included
What you get from AEO
Local service businesses whose customers search before they call: home services, clinics, salons, med spas, contractors and local associations. If people ask "who is the best… near me", AEO is for you.
- An AI visibility audit: we ask the major assistants the questions your customers ask and record whether, and how, your business appears.
- Structured data (schema.org JSON-LD) for your business, services, FAQs and locations, validated with no errors.
- Answer-first content: pages that open with a direct, quotable answer to the question each page exists for.
- Entity and listing consistency: the same name, address, phone, hours and services across your site, Google Business Profile and the directories AI tools read.
- Crawler access: we check that your site lets AI crawlers in, so it can be read and cited at all.
- Ongoing monitoring: we re-run the visibility checks on a schedule and report what changed.
How answer engines decide
How AI assistants choose what to cite
No one outside these companies knows the exact rules, and they change. But the assistants that cite sources tend to favour businesses they can identify and verify. These are the signals we work on.
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Clear entities
Your business name, services, area and contact details stated plainly and the same way everywhere, so an assistant knows exactly who you are.
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Structured data
Schema.org markup that labels your business, services and FAQs in a format machines read directly.
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Consistent information across the web
Matching details on your site, Google Business Profile and directories. Conflicts make a business harder to trust.
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Content that answers questions
Pages that open with a direct answer to the question a customer asks, followed by the detail behind it.
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Reviews and mentions
Real reviews and mentions on other sites that confirm you exist, do good work and serve the area you say you serve.
How we do it
AI-native, person-checked
We measure first
AI tools run the same customer questions across ChatGPT, Google AI Overviews and AI Mode, Perplexity, Gemini and Claude, and log every answer. A person on our team reviews the results, so you get a plain-English picture of where you stand today.
We fix what the engines read
Answer engines choose what to cite from sources they can understand and trust. We tighten the signals they rely on: clear entities, structured data, consistent business information across the web, content that directly answers questions, and real reviews and mentions.
We write answers worth quoting
AI drafts, a person edits. Every page we touch opens with a short, factual answer a customer, or an AI assistant, could quote word for word, followed by the detail that backs it up.
We keep watching
AI answers change week to week. We repeat the checks, report what moved, and adjust. We never promise a ranking, a citation or a placement, because no one honestly can.
At the end
What you have when we're done
A business that AI assistants can read, verify and describe correctly; a site with valid structured data and answer-first pages; consistent listings; and a recurring report showing how you appear in AI answers.
This website is built the same way: answer-first pages, validated structured data on every page, an llms.txt summary, and a robots.txt that explicitly welcomes the major AI crawlers.
Works well with
Related services
See it in our work
Dog Walkin.com: a four-page site with clear prices, online bill pay and a logged contact form
Dog walking & pet sitting · Stuyvesant Town, New York
Pine Grove Mills: a village website with an interactive map and researched history
Community association · Pine Grove Mills, PennsylvaniaFAQ
AEO questions
What is the difference between AEO and SEO?
SEO aims to rank your pages in the list of search results. AEO aims to get your business named inside the answer an AI assistant gives. They share a foundation (a fast, crawlable site with clear, trustworthy content), so good AEO starts with good SEO and adds structured data, answer-first writing and consistent business information.
Why does AEO matter now?
More people ask AI assistants and AI search for recommendations instead of scrolling through links. Those tools usually name only a few businesses. If yours is not one an assistant can understand and trust, it can be left out of the answer entirely.
Can you guarantee my business will be recommended by ChatGPT or Google?
No. Nobody controls what an AI assistant says, and anyone who guarantees placement is guessing. What we can do is remove the reasons an assistant would skip you, make your business easy to understand and verify, and measure the results honestly.
Which AI assistants do you check?
ChatGPT, Google AI Overviews and AI Mode, Perplexity, Gemini and Claude. We add others if your customers use them.
Is this website built for AEO?
Yes. Every page here opens with a direct answer, carries validated structured data, lists the same business details everywhere, publishes an llms.txt summary, and explicitly allows the major AI crawlers in robots.txt. It is the same standard we apply to client sites.
How much does it cost?
Pricing depends on scope. Tell us about your business and we'll send a clear quote before any work starts.
Free SEO & AEO audit
Find out how you show up
We'll check how your business appears in Google and in AI answers from ChatGPT, Perplexity, Gemini and Claude, then send you a plain-English list of what to fix first. Free, with no obligation.